About the Project

Dakwala is a Bombay canteen that has reinvented traditional dishes, neo-Indian cocktails, and a concept rooted in the Khanawal eateries of old Mumbai.The content had to communicate the craft and the difference fast, and it had to work in paid campaigns — where there's no existing audience, no context, and about a second to stop someone scrolling.

How We Helped

→ Video capturing the prep, the process and the food in motion.
→ Photography of the finished dishes.
→ Content shot for paid as well as organic use.
→ A library built around the Dakwala experience.